Tech entertainment label HYTEK Inc. (Minato-ku, Tokyo; CEO: Takaya Mitsunaga and Motomaru Dodo; hereinafter referred to as HYTEK), established on September 6, 2021, released its new concept video “_____.mp4” on September 6, 2023, its third year. HYTEK, which has received awards and recognition both domestically and internationally in a variety of areas including media art, design, and innovation, will now enter its third year, and from this point on will focus more on content and IP co-creation and development with companies in addition to its own development. HYTEK is looking for partners, media, artists, and HYTEK members who share our vision of “using the power of technology to create new, world-class entertainment” and who will work together with us to develop new areas of entertainment.